Mobile media has been a strong commodity for quite some time, and has been fairly profitable for developers and satisfying for users as time has gone on. Developers have tied up with entertainment giants to combine their forces, using the massive content of studio and record label libraries to produce more and more types of mobile content, from wallpapers to full track downloads and ringtones. New artists, albums and movies and television series now typically get promoted with different types of mobile content all the time, all the better to reach an increasingly tech-savvy and busy user base through their mobile phones.
One prominent type of mobile content is the mobile app. These mini-programs run on the platforms introduced through the new smartphone wave of mobile phones, and serve various purposes the same way that they do on your desktop or laptop. An application can be something intended to serve a serious purpose, such as organizing your schedule or coordinating your list of things to do. Alternatively, an application can be a fun thing, like a streamlined port of a console video game that you’d like to bring on the road with you courtesy of your smartphone. Still other applications help you manage other mobile content in a meta sort of way, with organizers for your music and ringtones.
There have been many music-related applications for mobile phones, as mobile content providers and entertainment studios alike have seen this as a great way to promote their artists. The last few years have thus seen mobile phones get fairly inundated by these applications, which serve various functions depending on the nature of the app, label, developer and artist. Some apps are artist-centric, and serve as a promotional tool for the artist’s latest single and/or album. Some apps are label-centric and help give a user access to a label’s usually-immense library of tracks. Still others are event-specific, and may be targeted toward providing mobile content related to a movie or concert.
There are plenty of apps for mobile music on the iPhone and other popular platforms, and many awards designated for these things as well. However, one area that seems to be lacking is recognition from longtime music chart, news service and award-naming body Billboard, who have decided to correct that by announcing the Billboard Music App Awards. Mobile users – certainly app developers and the like – may indeed be pleased to know that Billboard will be accepting nominations for finalists of mobile music apps for the BlackBerry, Android, Nokia and iPhone platforms, and will announce the finalists on September 1, 2010. MobileEntertainmentLiveFall.com is the site where app makers may apply for consideration.
The categories for winning apps include Best Music Streaming App, Best Branded App, Best Artist-Based App, Best Music Engagement App and Best Music Creation App. All apps released between July 1, 2009 and July 30, 2010 will be eligible for consideration, and winning apps will be announced at October 5’s Mobile Entertainment Live!: The Music App Summit. Some finalists may even be featured in a section in an issue of Billboard magazine set to be released before the show, and developers of finalist apps may also be invited to demo their apps live at the summit’s App Lounge.
No related posts.
Related posts brought to you by Yet Another Related Posts Plugin.
